An interesting article in The Washington Post on how Mindfulness is being “diluted and distorted by the prevailing narcissism of our time.”
Similar things have happened to yoga and meditation. A watering down and a shift to making it about me. This is natural in an ego-centered culture. But it is useful to know so we’re not lead astray in our practice.
My perspective is that mindfulness arises naturally with culturing yoga. If there is sufficient presence, we can favour it here and there. If there is not yet sufficient presence, mindfulness can just be mind being aware of itself. This would encourage the issues discussed in the article and can reinforce our ego-sense. Correct practice makes a huge difference. Being with the awake and effortless meditation are the best ways I know to culture presence.